Qahwa
Qahwa is “the host and the home” — a warm, inviting space that welcomes guests like a backyard gathering. I designed the brand identity to reflect this spirit, emphasizing comfort, connection, and a friendly atmosphere where people love to gather, chat, and enjoy signature food and drinks.
The new logo needed to feel like an authentic signature. To achieve this, we iterated hundreds of inked versions that we would later polish digitally while still preserving the authenticity of ‘the host character that leads the core concept of the inviting café.
The menu was designed to reflect a scrapbook, a memory keepsake with polaroids as food images, dividers and note-book like paper to emphasize
the host, the home and the signature concept.
